Why is there a 3-month minimum?

Three months is the minimum amount of time required before any organization can achieve real actionable insights that drive revenue growth.

Rome wasn't built in a day. You can't expect to find gold the first time you put a shovel in the dirt. As a business, you wouldn't want your sales rep to be interacting with prospects on the first day before they're trained.

Three months is the minimum amount of time required before any organization can achieve real actionable insights that drive revenue growth.